Korea's Black Friday, Korea Sale Festa: A Must-See for Growing Brands!
Hello, this is Packative. When is the biggest season for the retail industry? Holidays? Various event days? Black Friday is definitely one you can't leave out! Today, we'll introduce Korea's Black Friday, Korea Sale Festa. If you're a small brand just getting started, this one is especially worth your attention...
Hello, this is Packative.
When is the biggest season for the retail industry? Holidays? Various event days? Black Friday is definitely one you can't leave out!
Today, we'll introduce Korea's Black Friday, Korea Sale Festa.
If you're a small brand just getting started, make sure to pay close attention!🧐🧐🧐
🖤What Is Black Friday?
It is the Friday after Thanksgiving in the United States, and the day when the biggest sale season of the year begins. In 2024, Black Friday falls on 11/29 (Fri)!
From a business perspective, it's a great chance to clear out unsold inventory from the year, and from a consumer perspective, it's an opportunity to buy products you've been hesitant about at a good price and with a great bundle.
In particular, Musinsa's '2024 Mujinjang Summer Black Friday' drew a lot of attention as a unique summer Black Friday event, achieving 💸_cumulative sales of KRW 200 billion_.
Source: Musinsa
🛒Korean Black Friday, 'Kosaepe' (Korea Sale Festa)
But did you know that Korea has its own <Korean version of Black Friday>?
Source: Korea Sale Festa
It's 🎉Korea Sale Festa🎉. Now in its 9th year, Korea Sale Festa has been held since 2016 to boost domestic consumption. What's more, this year it is expected to be the largest ever, with more than 2,600 participating companies!
If you're a small brand that's just starting to grow_, pay attention to Kosaepe🔎._
Source: Korea Sale Festa
The earlier a brand is in its growth stage, the more desperately it needs exposure across many channels and opportunities to introduce itself to consumers.
[Benefits of Participating in Korea Sale Festa]
☑️ Promotional support through the official Korea Sale Festa channels
☑️ Opportunities to use the official key visual
☑️ Sales-channel support through online malls collaborating with Kosaepe
Using the official Korea Sale Festa key visual can also help boost attention on product thumbnails and other materials, and being promoted through official channels is a great opportunity to introduce your brand to many consumers.😎
The participant recruitment period runs from 2024.08.06 to 2024.11.08, and it closes this week, so if you're interested, hurry!🏃♂️
💟For special custom packaging for the year-end season, choose Packative!
For customers who are busy with year-end packaging production, Packative is also running a special event.🎉
If you'd like to learn more about the event, please refer to the post below.
([Online Order EVENT] 💟WELCOME Year-End, Please Take Care of Our Packaging!💟)
[EVENT] Gift packaging boxes, year-end packaging prep with Packative too! (~11/27)
🔽Go to Packative's homepage now🔽
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🔽Inquiry for custom box production quote🔽
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